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VONTEQ

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Shopify development, from an agency that will also tell you not to use it

We have built on Magento for twelve years. That is exactly why we can say, with nothing to gain from it, when Magento is too much for your business — and when Shopify gets you further, faster.

weeks for a new store
4-6weeks for a new store
infrastructure to administer
0infrastructure to administer
years of ecommerce behind us
12+years of ecommerce behind us

Before anything else

Shopify isn't the answer for everyone

Most Shopify agencies will tell you it is. We sell Magento too, so we have no reason to push you in either direction.

Shopify is the right choice if…

  • You sell under a few thousand products, with simple variants
  • You want to launch quickly and test the market
  • You have no in-house technical team and don't want to run servers
  • You sell mainly B2C, with a standard checkout flow
  • You need integrated sales channels: Instagram, TikTok, marketplaces

Shopify is the wrong choice if…

  • You have a complex catalogue, with thousands of SKUs and many attributes
  • You need customer-group pricing or a real B2B flow
  • Your checkout has to look or behave differently
  • Volume makes the transaction fee exceed what a Magento would cost
  • You have complicated ERP integrations with business logic of their own
Then look at Magento

Selling into Romania

Shopify, with the payment and delivery stack of this market

The part Shopify's documentation doesn't cover: which processor works, which courier has an app, and what local law requires. Relevant if you sell into Romania — or plan to.

Payments

  • Netopia mobilPayThe most-used local processor
  • EuPlătescA local alternative, widely accepted
  • PayURegional, with instalment payments
  • StripeInternational cards, Apple Pay and Google Pay
  • Cash on deliveryStill dominant in many categories
  • Instalments — TBI, LeanPayEssential above a certain average order value

Couriers

  • SamedayIncluding the easybox locker network
  • FAN CourierNational coverage
  • CargusPickup from partner points
  • DPD RomaniaDelivery with a time slot
  • GLSFrequently used for EU deliveries
  • Your own fleetWhen you deliver locally yourself
  • e-Factura

    Mandatory for consumer sales in Romania since 1 January 2025, with submission to the tax portal within five working days. It isn't a module you install and forget — we've written up what actually breaks.

    The e-invoicing guide
  • Fiscal receipts

    Depending on how you take payment, you need either till integration or a flow that issues the receipt correctly. Agreed with the accountant, implemented by us.

  • 14-day returns

    The right of withdrawal needs a clear returns flow in the store, not just a paragraph in the terms. A return that's hard to start produces card disputes instead.

  • Language and formatting

    Correct diacritics, prices in lei with a decimal comma, VAT displayed to local rules, addresses with a county field. Small details that, got wrong, make the store look foreign.

What we build on Shopify

From a new store through to growth after launch

The same team covers the whole chain — we don't take the project from a design agency to hand it on to a marketing one.

  • A new Shopify store

    From scratch, on your own visual identity. Not a bought template with the colours changed.

    • A theme built to measure
    • Catalogue and collection structure
    • Payments, delivery and tax set up correctly
  • Custom theme and design

    Shopify has a good theme ecosystem, but a bought theme makes you look like a thousand other merchants.

    • Your own UI/UX design
    • Liquid and Shopify 2.0
    • Sections you can edit yourself
  • Migration to Shopify

    From WooCommerce, PrestaShop, OpenCart or Magento — with products, orders and SEO carried across.

    • Complete 301 redirects
    • Order and customer import
    • Metadata parity
  • Integrations and automation

    Couriers, invoicing, ERP, marketing automation. Through existing apps, or through private apps we write.

    • Courier integrations
    • Invoicing and accounting
    • Custom private apps
  • Speed optimisation

    Shopify isn't automatically fast. Heavy themes and apps that inject scripts will destroy your Core Web Vitals.

    • App audit
    • Theme optimisation
    • Core Web Vitals in the green
  • Growth after launch

    The same team that builds the store does its SEO and its campaigns.

    • SEO on Shopify
    • Google Ads and Shopping
    • Email and automation

How we work

Five stages, the first being to check whether we belong here at all

  1. Choosing

    The first conversation is about fit, not about the project. If Magento or WooCommerce suits you better, we say so before we work together.

  2. Design

    Your own UI/UX, not a bought theme. The design gets signed off before development starts.

  3. Build

    Development on Shopify 2.0, with sections you can edit yourself. We integrate couriers, invoicing and whatever else you need.

  4. Launch

    If you're coming from another platform, the redirect map is ready before launch and Search Console is monitored afterwards.

  5. Growth

    Speed, conversion, SEO and campaigns — reported on orders, not impressions.

Questions about Shopify

What merchants ask us

Including “why you, if you're a Magento agency?”. That's a fair question.

  • Because we ended up too many times with a client who came for Magento and needed something else. We either sent them to another agency or built them an oversized Magento. Now we can do what's right for the business rather than what matches what we sell.

What clients say

Over 50 brands have worked with us

  • Scaling and consulting

    „A professional, creative and motivated team. Communicating with them was easy, and that is what let us grow steadily.”

    Wonder Flower

    Maison d'Ór flower shop

  • Services that produced results

    „In ten years I have dealt with 15 to 20 agencies. The balance they strike between technical and off-page SEO is what recommends them, whatever stage your company is at.”

    Ștefan

    Co-founder, Saveo.ro

Not sure which platform you need?

Tell us what you sell, how many products you have and where you want to get to. We'll recommend the right platform — even when it isn't the one we'd rather build.

Offices
Headquarters — Bucharest
Strada Samuil Vulcan 12D, Bucharest, Romania
Sales office — Dubai
46 Al Marsa St, Dubai, UAE

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